NewburyportNews.com, Newburyport, MA

Business

November 15, 2011

Business News in Brief

(Continued)

Mechanica principal speaks at conference

Ted Nelson, CEO/strategy director at Mechanica, recently spoke at the Build@Inc Northeast Conference held at the Atlantic Health Jets Training Center in Florham Park, N.J. Nelson unveiled breakthrough insights and advice from the "Branding Forward Project," revealing how dramatic changes in technology and in the competitive landscape is transforming marketing and brand development today — and how top management teams can reinvent the ways they create advantage as a result. Additionally, Nelson described how a CEO's and a top team's success can be measured by their ability to create and establish a coherent brand that communicates what the organization is about. And he explained how to build an internal collaborative team process that not only helps create that brand, but also that can point the organization toward how to adapt for the future.

Bloom hired as Net Atlantic's new product manager

Net Atlantic Inc., an email service provider located in Salem, announces that Stevan Bloom has joined the company as senior product manager. Bloom brings over 25 years of computer, software and small business consulting expertise to Net Atlantic and has previously held management roles at First Return, Symantec and Citrix. Bloom's role at Net Atlantic is to assist in growing the business through key product strategies, voice-of-the-customer feedback and pragmatic execution. A resident of West Newbury, Bloom is also involved in environmental and community-oriented organizations, including the Newburyport CleanTech Center, where he acts as a managing director, and BOATCAMP, where he is a board member.

Cebula design wins two awards at Greater Boston PRISM Awards

Cebula Design Inc., a Newburyport-based interior design firm, took home two top honors at the Builder's Association of Greater Boston 2011 Prism Awards. The event took place on Oct. 19 at the House of Blues in Boston. Fellow nominees included the foremost companies of New England's interior design, architecture and building industry. CDI won the gold award for best interior design: living area (bedroom) private residence, for a master bedroom suite located in Marshall, Va. Later in the evening, the firm received a second gold award for best interior design: living area (living, dining, or family room) private residence. This award was presented for a Windham, N.H. living room finished with frequent collaborators, TMS Architects of Portsmouth. At the previous awards, presented in 2009, CDI won gold in the same category, for a Dover, N.H. living room.

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