NewburyportNews.com, Newburyport, MA

Opinion

January 17, 2014

Fish marketing plan deserves support

The Statehouse bill aimed at better marketing the local seafood industry filed by state Senate Minority leader Bruce Tarr, R-Gloucester, would create an entirely new function for the state’s Division of Marine Fisheries.

Expanding government’s hand into private industry services like marketing and other operations is a step that can send chills up the spines of business owners and consumers alike.

However, this is a measure that can provide credible and needed help to a fishing industry still caught in the grips of a federal regulatory stranglehold that has already spurred a recognized “economic disaster” and essentially collapsed the once-proud local fleet, whose fishermen and business owners are selling their boats in the face of bankruptcy and foreclosures.

The bill calls for the establishment of a Massachusetts Seafood Marketing Program within the state’s Division of Marine Fisheries.

That program’s goals would include boosting awareness of seafood’s health benefits, creating name recognition and consumer demand for Massachusetts-caught seafood products, developing educational tools and strategies to bolster consumer confidence, and to identify funding sources to increase outreach promoting the industry.

For a prominent Bay State industry in crisis, those are worthwhile goals, and deserving of full legislative support.

1
Text Only | Photo Reprints

NDN Video
'Hunger Games: Mockingjay Part 1' Sneak Peek GMA: Dog passes out from excitment to see owner Chapter Two: Designing for Naomi Watts Baseball Hall of Famers Inducted Florida Keys Webcam Captures Turtles Hatching Morgan Freeman Sucks Down Helium on 'Tonight Show' Robin Wright Can Dance! (WATCH) She's Back! See Paris Hilton's New Carl's Jr. Ad Big Weekend For Atlanta Braves In Cooperstown - @TheBuzzeronFox Chapter Two: Becoming a first-time director What's Got Jack Black Freaking Out at Comic-Con? Doctors Remove 232 Teeth From Teen's Mouth Bradley Cooper Explains His Voice in 'Guardians of the Galaxy' Deja vu: Another NYPD officer choke-holding a suspect 'Fifty Shades of Grey': Watch the Super Sexy First Trailer Now! Reports: Ravens RB Ray Rice Suspended For 1st 2 Games Of The Season Air Algerie plane with 119 on board missing over Mali Diamond Stone, Malik Newman, Josh Jackson and others showcase talent Free Arturo - The World's Saddest Polar Bear A Look Back at Batman On Film Through The Years
Special Features
NRA Waterfront Plans